Bridge loans and direct equity.
A site as serious as the money.
9 dynamic market pages. Claude-powered admin tools. Built for a NY commercial RE firm handling $3M–$50M deals.
The full platform.
Commercial real estate borrowers at this deal size are sophisticated. They've seen every templated lender site. H Equities needed a digital presence that communicated institutional credibility — fast, precise, and without visual noise.
Each asset class (multifamily, medical office, mixed-use, retail, industrial) and each loan product type gets a dedicated, independently optimized page. Deal parameters, LTV ranges, term structures, and historical case examples tailored per page — not a single template with swapped keywords. Built to rank on the exact search strings commercial borrowers use.
Internal interface where the team describes a deal — asset type, location, loan amount, LTV, timeline — and Claude drafts the initial outreach email to the borrower. Tone-matched to H Equities' voice, relevant deal terms pre-filled, ready to send in under 60 seconds. Replaces the most time-consuming part of the origination workflow.
Multi-step intake form captures deal size, asset type, location, timeline, and borrower contact. Submitted to Supabase. Claude automatically generates a response draft for the team — scoped to the specific deal parameters submitted, ready for review and send. No generic auto-reply, no data lost in email.
Full TypeScript — no runtime surprises on form validation, deal parameter handling, or Claude API response parsing. Zod schemas validate every form submission before it touches the database. The Claude integration is typed end-to-end: request shape, response parsing, and error fallback are all explicit.
The Claude admin flow.
Commercial loan outreach is a precision game. A generic email doesn't get replied to. The Claude tool gives the H Equities team a structured way to brief the AI and get a first draft that sounds like them.
- →Team inputs: asset type, location, deal size, LTV target, timeline
- →Claude receives a system prompt encoding H Equities' voice and deal criteria
- →Output: first-draft outreach email with subject line, greeting, and CTA
- →Team reviews, edits inline, sends — total time under two minutes
- →Sent emails logged to Supabase with deal context for future reference
Design: institutional, not sterile.
The visual language targets a specific audience: real estate investors and operators handling eight-figure transactions. They trust precision, not decoration.
Technology.
Your firm needs a digital presence
that closes deals.
Authority pages, AI-assisted outreach tools, and lead capture built for sophisticated investors and operators.
Start the conversation →